Search Engine Optimization
At Emulous Media, we offer three different types of Search Engine Optimization. Depending on your unique style of business you could need just one or all three types of SEO. Should that be the case we will need to setup a consultation to go over your exact needs.
Search engine optimization is the process of taking a website and optimizing it to show up on search results for specific keywords and phrases. Why is this important? People that use search engines normally (if not all the time) are searching for services or products with the intent to purchase.
Search Engine Optimization Company
At Emulous Media, we offer three different types of Search Engine Optimization. Depending on your unique style of business you could need just one or all three types of SEO. Should that be the case we will need to setup a consultation to go over your exact needs.
Search engine optimization is the process of taking a website and optimizing it to show up on search results for specific keywords and phrases. Why is this important? People that use search engines normally (if not all the time) are searching for services or products with the intent to purchase.
We use search engines every day to find directions, recipes, services, tools, information, entertainment, and even health diagnosis. We almost never look past the first page of search results because we automatically trust that Google is giving us the very exact results that matter most on the first page.
Businesses that show up on this first page gain access to hundreds of thousands of extra visitors to their websites. In past client cases we’ve seen businesses with next to no customer base just explode when they are featured on Google.
The process of SEO is a long term strategy. We start by pulling apart your website and building back together in such a way that Google, Yahoo, Bing, DuckDuckGo, and other search engines can understand what your website is about. This is called “On Page SEO”. We’re actively on your website pages and optimizing them for search engines to crawl and rank them.
The second part of SEO is called “Off Page SEO”. This is where Google and other search engines dig deep to figure out where your website should be ranking in comparison of your competitors. The off page SEO consists of us reaching out to many other website in your related industry and getting them to share links to your website. This is called “Back-linking.” For every link pointing to your website, you get bonus points in the form of popularity and authority. If you have many high quality links to your site, you’ll outrank your competitors.
The final piece to SEO is called “Technical SEO.” This is done using various WordPress Plugins or straight custom html, css, and javascript codes that alter how your website performs in the eyes of Google. This is where website speed, server caching, cascading style sheets, content size, content readability, and mobile responsiveness all come into play. If your website doesn’t pass enough of the technical tests, you could take extra long to rank in comparison to your competitors.
The second part of SEO is called “Off Page SEO”. This is where Google and other search engines dig deep to figure out where your website should be ranking in comparison of your competitors. The off page SEO consists of us reaching out to many other website in your related industry and getting them to share links to your website. This is called “Back-linking.” For every link pointing to your website, you get bonus points in the form of popularity and authority. If you have many high quality links to your site, you’ll outrank your competitors.
The final piece to SEO is called “Technical SEO.” This is done using various WordPress Plugins or straight custom html, css, and javascript codes that alter how your website performs in the eyes of Google. This is where website speed, server caching, cascading style sheets, content size, content readability, and mobile responsiveness all come into play. If your website doesn’t pass enough of the technical tests, you could take extra long to rank in comparison to your competitors.
Search Engine
Optimization Services
Local Search Optimization
The process of ranking your business directly on Google Maps where customers are looking for nearby businesses.
ECommerce SEO
The process of individually ranking every product you have to offer and having them showcased inside Google Merchant.
Organic Search Optimization
The process of ranking your business website directly onto the first page of Google directly underneath all of the Google Ads.
YouTube SEO
The process of ranking your video content to show up and potentially go viral on YouTube, the worlds largest video platform.
Search Engine Optimization is a long term game that can take 6 to 12 months before you make it to the first page of search results. It’s a non-stop optimization process of your website where we constantly check on your analytics and make changes to keep you above the fold.
For clients that need immediate exposure, we highly recommend pairing SEO with Ads and Social media marketing to have the ultimate trifecta of digital outreach.
“Search Engine Marketing is by far the highest return on investment you’ll ever find aside from buying a winning lottery ticket. It literally places you directly in front of people who are actively searching for your services and products.” – Aaron Scheetz
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